With excitement I am proud to say that I survived my first 6 AM shift at Gap and got to witness the tedious process of getting "new flow" in or getting new clothing into the stores.
Until this moment I really believed that little midnight fairies whisked into stores after hours and dressed mannequins, decorated the windows, and changed the inventory around on top of making the store bright and shiny.
Sorry to burst your bubble if you were in the same boat as I but instead of fabulous fairies doing the dirty work it is the Joe Shmoe also known as me doing the behind the scenes jobs that make a store look customer ready every morning.
I was overwhelmed by this process because I truly had no idea people did all of the work to get things running. I am so impressed with how diligently Gap nationwide works to change up the store layouts. From mannequins to window drops, it takes hours to change the face of a store.
The visual team comes out and strip everything down to the bare minimum and everything is shuffled around the store. With 5 hours of hard work, it is a whole new look for a store.
I can't say that I like the idea of working that early in the morning but it was a great learning exeperience.
The Fall line arrived particularly the morning I worked. I do not know what possesses stores to put garments in Florida stores that are so unnatural for anyone to wear.
Fluffy vests that are five inches thick around the body just do not cut it down in the sunshine state.
I love sweaters and would own every sweater in the store if it were something I would use on a regular basis.
Since the products have hit the shelves I am always asking customers where they are going if they purchase any thing in the fall line.
Everyone seems to be heading to New York over the next few months. I must say I am slightly jealous. I would love to have a place to wear some of the things that we released last week.
I will continue to let the blog community know about the behind the scenes work that the "retail fairies" do.
Tuesday, September 15, 2009
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